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A Rudimentary Introduction to the Most Commonly Used Terms in SEO

Roshan August 27, 2021

If you are a business looking to make a profit or grow on the online platform, the chances are that you have a website or a webpage. Having a webpage is beneficial as it creates more awareness about your brand and the services you offer. Finding potential customers is also made easier if you have a website they can refer to. Research has suggested that search engines initiate approximately 68% of all online experiences.

In light of this, implanting tools and techniques to develop and grow a business is very important. SEO is a game-changer in this field, as it can help create more traffic and visitors for a website. Implementing the right SEO practices is vital for a website that wants to generate greater traction from audiences and convert them into potential customers. Several experienced agencies like SEO Brisbane experts can help in this field.

Contents hide
1 Significance of the SEO glossary:
2 1. Search engines
3 2. 10 blue links
4 3. Crawling
5 4. De-indexed
6 5. Featured Snippets
7 6. Black hat
8 7. White Hat
9 8. Organic
10 9. KPI
11 Conclusion

Significance of the SEO glossary:

When availing of the services of an SEO expert, many businesses and individuals get confused by the terminology used. The words used in this field have to be understood in a specific context. For an absolute beginner, this might seem like a daunting task without any external help. SEO Brisbane experts can assist individuals and businesses that are struggling. This article intends to explain the most commonly used words when referring to SEO.commonly used terms in seo

1. Search engines

This term has been used multiple times in this article as well and is very common. Search engines are programs that focus on information retrieval, and they search for relevant data from their database to answer questions asked by users. The most common example of search engines is Google, Bingo, Yahoo, etc.

2. 10 blue links

10 blue links refer to the structure or format in which search engines like Google show the results to a user. It refers to those ten genuine results that are displayed in an identical format.

3. Crawling

Crawling refers to an important stage in search engines discovering, documenting, and storing information about new web pages. Crawling specifically refers to the first stage in which search engines discover a website.

4. De-indexed

There are often websites that violate the guidelines of a search engine platform after they have been on it for a while. If they are already registered in the search engine server, removing the page or website is known as de-indexing. As the name suggests, their data needed to be removed from the index of websites under a particular keyword.

5. Featured Snippets

Featured snippets refer to those genuine answer boxes displayed at the top of the Search engine results page when specific queries are asked.

6. Black hat

Black hat refers to those practices and techniques of a website that violates the rules and guidelines of a search engine like Google.

7. White Hat

Stemming from the definition above, it is obvious that white hat refers to those practices that adhere to Google’s guidelines related to quality.

8. Organic

The term organic is often used when referring to SEO, and its meaning differs from the normal context. Organic means gaining a good ranking in the search engines results page using unpaid advertisements instead of paid services.

9. KPI

The abbreviation KPI stands for a key performance indicator. It is a quantifiable value representing the degree to which an activity successfully achieves its final result.

Conclusion

Although many more words are used when referencing SEO, the ones mentioned above are the most common and confusing. Having a rudimentary understanding of them can help an individual or a business navigate in this field. In case any further questions arise, it is advisable to avail the help of SEO Brisbane experts.

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About The Author

Roshan

Roshan kc is a cybersecurity journalist with a passion for covering latest happenings in cyber security and tech world. In addition to being the founder of this website, Roshan is also into gaming, reading and investigative journalism and additional to them he is also interested in movies, anime and web series.

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